Registrar GA Launch Performance

Or: Who is wearing the trousers. Did you miss me? I certainly missed you, but I have to tell you that my absence had good reasons! At some point, we became famous (can you imagine?) and if it goes on like this, our ad placements for 2016 will be all booked out in a few weeks! We receive so much mails every day and our servers are crying for mercy – it’s amazing! Finally I earned enough money to buy the 1995 Fiat Panda (after I sold my 1989 one)! But enough of the chatter, let’s dive in, shall we?

Making posts about statistics is always interesting, since there are several groups – each with their own individual interests and goals – following the happenings at nTLDStats. Depending on the content of the posts, some groups can then assume a more relaxed position, bathe in the light of glorification and be the red-caped heroic champion in the nTLD-era. At least for as long as the coffee break from our readers last. And others … well I always think of Scar from the Lion King. Being in his dark cave and then someone reports to him that “they” (which is us) discredited him (Scar in this case, don’t lose track here!) again (Hello spammers! Hi Mom – I’m on the internet!).

I always like poking the bees nest. Let the heroes be the heroes – like in this post GoDaddy! Or 1&1 Internet! Or united-domains! Yay, cheers and champagne! Why? Well, because if you want to have the highest chances of getting your desired domain name for a new gTLD, those companies have proven to be the ones to go with. And while those companies can enjoy their three-minute-coffee-with-sugar-and-milk-break-fame, I’d like to point the fingers at those who also have high “grabbing”-numbers like our heroes, but only serve a hand full of TLDs (2-7 compared to 300+).

But beware! Me wouldn’t be I if I wouldn’t stop right here and let you (Hi! We probably already e-mailed each other a few times!) complete the picture I want to paint yourself. Because obviously there must be a source for all those aaaa111.TLD domains, no? So yes, I enjoy poking the bees nest. But I never stay for the mayhem. Enjoy! ūüėÄ

So here is what I have for you:

The Registered 24h column shows the summary of how many domains have been registered for each individual TLD the specific registrar serves 24 hours after launch (holy moly what a sentence). Total GA starts tells you how many GA-periods of any TLD the specific Registrar participated in. Last but not least, the percentage tells you the first number as … percentage. So GoDaddy with their 118k registrations within the first 24 hours across all TLDs has a 10% slice of the GA-number-pie (including toppings).



I have added the same statistics for 1 hour after launch (instead of 24 hours after launch) and it only gets more interesting! united-domains and 1&1 Internet – forming the United Internet Group – clearly leading, punching GoDaddy way back! But wait! Where is ZDNS? ZDNS is out – out! No ZDNS in the top 10! drops microphone



RegistrarRegistered 24hTotal GA Starts% of all, LLC118.47231410,66%
1&1 Internet SE100.9643229,08%
united-domains AG95.5623498,60%
Uniregistrar Corp56.0812005,04%
Alpnames Limited48.09174,33%
eNom, Inc.35.1723213,16%
Name Share, Inc.32.16222,89%, Inc.31.0923392,80%
Tucows Domains Inc.31.0913342,80%
1API GmbH29.4833492,65%
Network Solutions, LLC28.4942362,56%
101domain, Inc.23.8894072,15%
Chengdu West21.910191,97%
Cronon AG19.9262501,79%

Registrar Groups

RegistrarRegistered 24hTotal GA Starts% of all
GoDaddy Group 203.99931618.35%
United Internet AG 197.16336117.74%
Rightside 69.7843506,28%
Uniregistrar Corp56.0812005,05%
Alpnames Limited48.09174,33%
Name Share, Inc.32.16222,89%
Tucows Domains Inc.31.0913342,80% 29.5212452,66%
1API GmbH29.4833492,65%
101domain, Inc.23.8894072,15%
Chengdu West21.910191,97%
KeyDrive Group 21.8733941,97%
Deutsche Telekom 20.1202511,81%
PSI-USA, Inc. dba Domain Robot19.4512721,75%

1 Hour



RegistrarRegistered 1hTotal GA Starts% of all
united-domains AG87.5273307,86%
1&1 Internet SE87.4123087,85%, LLC55.8102985,01%
1API GmbH24.3263252,18%, Inc.21.8013161,96%
101domain, Inc.18.6503781,67%
Tucows Domains Inc.16.4603061,48%
eNom, Inc.16.3342941,47%
Cronon AG15.6752331,41%
Blue Razor Domains, LLC12.2522531,10%
Wild West Domains, LLC12.2242511,10%
Go Australia Domains, LLC12.1842521,09%
Go Montenegro Domains, LLC12.1452491,09%
PSI-USA, Inc. dba Domain Robot12.0602611,08%
Go Canada Domains, LLC12.0222561,08%

Registrar Groups

RegistrarRegistered 1hTotal GA Starts% of all
United Internet AG 174.93934115,71%
GoDaddy Group 140.59230012,63%
Rightside 41.6543283,74%
1API GmbH24.3263252,18%
101domain, Inc.18.6503781,67%
Tucows Domains Inc.16.4603061,48%
Deutsche Telekom 15.6752331,41%
PSI-USA, Inc. dba Domain Robot12.0602611,08%
KeyDrive Group 11.8983731,07%
Alpnames Limited10.81150,97%
Gandi SAS10.6592900,96%
Chengdu West 8.982170,81%
EnCirca, Inc.7.328300,66%
CSC Corporate Domains, Inc.5.8053040,52%

Looking at spam

Opening a blog post with a meme – check. Fancy title – check. While you might think that this blog post is a joke, I have to tell you that it might be one of the most serious ones until now. Not “>>Houston, we have a problem<<¬†and everyone already knows that he’s not gonna make it back”-serious, but more like “You still haven’t done the dishes?“-serious.

Whenever I scroll through seemingly endless lists of domain names, one particular type of them catches my attention. Let me give you a few examples:

Of course you could¬†just shrug it off, but that would be boring. Instead, I¬†added another item to¬†our already infinitely long to-do list: “Write blog posts about spam TLD stuff!

Why would you register those domains?, the naive internet user asked. Well, that question is partially answered by our categorization of those domains: “Spam” and “Filler”. So Spam-TLDs are used to create spam websites while “Filler”-TLDs, well, apparently to fill up the pool of domains for that particular TLD.



Most of the domains timed out like one would expect. When we started to check those¬†still responding, we quickly realized that an overwhelming part has the same content: Scripted websites with automatically generated links – in chinese. Those websites mostly link to other spam-TLDs, but sometimes even include ccTLDs or old gTLDs. The purpose? Sale spam. The websites are basically a big list of links to products.¬†Interestingly, you can’t order any of the advertised products online – you have to call a number (can you imagine? 2015?). And since I only speak the rare Chinese Huizhou¬†dialect from¬†southern Anhui (think of it as the chinese “Texas English”¬†counterpart), I couldn’t get more information about the order process.

Back to topic: Another set of spam¬†domains shows a page full of products as well. Regardless of which link you follow, you will be redirected to a modified version of the chinese news agency, even though you are accessing the CNNB domain and servers, the articles have modified names (“European Casino”, etc.).

One could argue about how successful all of this¬†is, but we already know that people willingly sent money to the nigerian government/lottery/whatever with the promise of receiving 2 million dollars in return. So, uhm, yeah. Also, it’s Asia. While checking those domains, I stumbled across the website of a japanese dentist. It was full of pictures of him and his staff. Doing victory signs. With their patients. During their dental treatment. And that’s why I absolutely don’t know whether this kind of marketing-spam works in Asia or not, because I don’t understand ¬†the people living there (haha, unintentional pun).



While it is easy to make sense of spam domains, I feel that “Filler”-domains are a more complex matter. Here is a list of some of them:

I cut it down to 15, because this would go on for another few hundred entries. Here is another excerpt:

Again, let’s start with the simple question: Why would you register those domains? I am unable to answer that question. All domains time-out and all of them are whois-protected. I could dig deeper, but that would go beyond the scope of this blog post. Although I am pretty sure that, while¬†looking at the numbers, those domains aren’t just failed attempts of whatever, but tough business strategy.

My thoughts travel in a lot of different directions here.

  • What would be the plan with¬†these kind of domains?
  • Would you use it for spam?
  • If so, is there some difference in using randomized names and continuous names or do I just get overly excited?
  • Who profits from¬†those registrations short-, mid- and long-term?
  • Why are none of those domains accessible?
  • Why aren’t they being renewed?
  • Why are they whois-protected?

Unfortunately, I do plan on leaving you alone with those questions, because I fear that doing a follow-up on all of those questions would risk the impartial status that we at nTLDstats are so proud of. But before you start your journey into the dangerous world of consipiracy theories, take two more charts from me. Yes, they may answer some questions – but might as well raise just as much new ones. *flashlight face vanishes in the dark*

(If you have input on this, feel free to mail me at [this authors name] at [this websites name] dot [this websites TLD] (ha! take this, e-mail-address crawling spam bots!))

Classification of spam / non-spam TLDs by registrar

Classification of spam / non-spam by TLD

Classification of spam / non-spam by registrar

Classification of spam / non-spam by registrar